Africa Open For Business: Made In Lesotho 5mins 36secs
Produced by Carol Pineau
Price: Free
Jennifer Chen, Managing Director of Shining Century’s factory in Lesotho, is setting her sights on competing with China. Shining Century employs 1,500 people and makes garments for Old Navy, GAP and other well-known brands. Lesotho was considered a tremendous AGOA success story, but in January 2005, WTO released China from quotas, putting at risk all Africa’s recent gains from AGOA. Jennifer says if she can increase production and government can cut costs, they can compete. And she knows the competition. Like most factory owners and directors in Lesotho, Jennifer is Taiwanese. She came to the tiny Southern African nation in 1989 and intends to stay for the long haul.
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